Author name: Carlos

A competitive audit is an overview of your competitors’ strengths and weaknesses. Analyzing the brands and products of competitors, or the companies who offer similar products as you do, can give you a well-rounded foundation of knowledge about the market your product will enter. Competitive Audit Steps Outline your goals (e.g., “compare the user experience …

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When creating a product, it is crucial to understand how a user interacts with the product. This can be accomplished by creating a user flow diagram with some basic shapes. These shapes include: circles, rectangles, diamonds, and lines with arrows. The shapes are used to represent an interaction the user has with the product. Start: …

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